Merchandising
 
European POS Marketing Group Market Research (Datenerfassung)
Merchandising
rearrangement of goods, rack-jobbing and promotional placements
The Merchandising task covers the rearrangement of goods and rack-jobbing as well as the securing of the initial and secondary placements. This way out-of-stocks are avoided.

The service is carried out in all relevant channels of distribution. prosam Marktservice has one of the biggest nationwide Merchandiser-organisation with several hundreds of service people.


Sales intermediary groups: Consumer markets, self-service stores, cash and carry stores, department stores, specialist electronics markets, DIY stores, beverage cash and carry stores, specialist outlets, convenience stores

Requirements: National blanket-coverage service activities for the branded goods industry

Activities: Restocking of goods, conversions, planning, shelf optimisation, consideration of the FIFO (first in, first out) principle, special placements, product trade fairs, new equipment, inventory recording, residual recording

Reason why: Increase in sell-through by securing primary and secondary placement positions, avoidance of out-of-stocks
abstract of our references:
 
» Bauhaus Depot GmbH
» BIPA Parfümerien GmbH
» Danone GmbH
» Eduscho Austria GmbH
» Energizer Group Austria
» Reckitt Benckiser
» Unilever Austria GmbH